A Good Scale and Polish.
A good polish of the practice’s Google My Business listing and website to get them both well-optimised, and a scale-up and clean-up of NAP (name, address and phone number) listings building no less than 250 valuable citations, formed a crucial part of the local SEO strategy. Consistent NAP listings build trust and authority which lead to greater online visibility.
Local Traffic from Relevant Keywords.
We know that 93% of Google searches display the Google Local Pack in the #1 position. And that’s precisely why Surbiton Smile needed our help, to get them that vital Local Pack visibility. Local and ‘near me’ searches are so important for locally based businesses. Thanks to our local SEO strategy, more than 300 people found Surbiton Smile online whilst searching for ‘dentist near me’.
More Traffic = More Actions = More Patients.
Relevant keywords always lead to greater conversion rates. The increased traffic from the relevant keywords used to find Surbiton Smile resulted in more phone calls which led to an increase in patients. And a very satisfied client.